LinkedIn Video for Job Seekers

I recently had the chance to chat with Ana Lokotkova, an amazing career advisor. She’s a talented professional with incredible energy, and I love her attitude about helping people “rock their career brand.” Ana focuses on telling career stories to showcase job seekers’ unique qualities to get employers’ attention, and she has great advice to offer about doing so.

Our conversation was about LinkedIn video and how job seekers can leverage it to stand out from other job seekers. Using LinkedIn is crucial for a job search in today’s world, but even with a top-notch profile and an impressive work history, you might end up getting lost in the crowd among others in your industry. Using LinkedIn video can help you stand out — read on to find out how and why Ana recommends you take advantage of this tool in your job search.

Jessica: Why should job seekers use LinkedIn video as a job search strategy?

Ana: With more companies switching to applicant tracking systems (ATS) and letting computers decide who is or isn’t a great candidate, it has become more crucial than ever to find other ways to stand out in the job market and attract employers. LinkedIn video is a great networking tool, and with so few people doing it on the platform, it’s a sure way to set yourself apart from hundreds of other candidates.